The Internet has become an incredible way to reach the modern consumer. There are constantly new platforms through which businesses can reach potential customers and vice versa. Whether it be a website, social media platforms, or even user reviews, a customer is able to form their own opinion on any given company when doing a search online. The online consumer can go anywhere on the Internet to find the service they are looking for, and so it is important for a business to be able to convince the online consumer to use their service.
Self-storage units are increasingly being rented through online platforms. Customers are now able to locate self-storage facilities, research the company, and complete rental transactions all online. A self-storage company greatly benefits from an established online presence, as it allows them to reach potential customers easily and effectively. Being able to effectively reach self-storage consumers online is an important part of self-storage marketing today.
At the SSA Spring Conference in Washington D.C., Storitz hosted the Self-Storage Internet Council: Storage Talk. Adrian Comstock, CEO of Storitz, asked our panel why the Internet is an important tool for reaching self-storage customers. Watch this video to see what we found and hear valuable insight from some of the self-storage industry’s foremost leaders in Internet technology.
WATCH VIDEO: https://www.youtube.com/watch?v=mSJNfatIQLc